Marissa talks through her experiences of extending stories into online and other platforms looking specifically at her work on the enigmatic cross-media service created by Hoodlum for Emmerdale. She talks about call-to-actions, multiple entry points, point-of-view, story worlds, gameplay and trail heads as part of this experience creation for the audience. One technique she uses [...]

Jennifer discusses legacy technologies leading up to mobile phone 3rd generation services and draws up on staggering statistics that indicate a change toward mobile content delivery over PC content delivery. She illustrates the impact mobiles are making as the new delivery platform of choice; right now there are twice as many mobile phones in the [...]

Andrew Apostola and Peter Giles outline typical online revenue generating systems and business models. They touch on direct payment types such as free and chargeable content, and indirect payment types such as pay per click advertising models based on traffic volume and sales results. They discuss various forms of subscription models, one example being micro-payments [...]

LAMP Lab: Marysville, Victoria, February 2008
Title: Portable Ghosts - NZ
Tagline: The best way to solve ghost mysteries is to have ghosts helping you!
Project Description: Become a Ghost Detective from the TV show to the virtual world onto the mobile, the web, print and into the real world. A truly unique social network experience that is [...]

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LAMP Lab: Marysville, Victoria, February 2008
Title: Touched by the road toll - NSW
Project Description: In Australia there are five deaths on our roads every day. ??????Touched by the road toll?????? is an online social network for all those affected by road trauma. Behind every fatality there are a thousand stories. This online sanctuary provides a [...]

LAMP Lab: Marysville, Victoria, February 2008
Title: podscape - NZ
Tagline: You’re in the band

Project Description: Social virtual world networking where ‘Your in the Band’, a revolutionary new way to interact with friends and strangers alike. Patent pending.
Target Media: Web, Virtual World, Mobile, Locative

Team Members:

Chris White - Creator/Producer
Kentaro Yarrada - Designer

Guardian Mentor/s: Catherine Gleeson
Copyright: 2008 [...]

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[youtube]http://uk.youtube.com/watch?v=xTv975gPvow[/youtube]
A mini ARG (Alternate Reality Game) with virtual world parallel components as part of the 8th LAMP residential in Marysville, Victoria Australia.
We have been running LAMP residential workshops for nearly 3 years now and on the first day we normally run a team bond/building game. The last eight have been 2+ hour long location puzzles, [...]

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LAMP Lab: Marysville, Victoria, February 2008
Title: The Land of a Thousand Legends - NSW
Tagline: Doragon Taido!
Project Description: The Land of a Thousand Legends is a fully integrated cross media project For 6 to 9 years olds incorporating television, online, mobile and real-world play. Based on the TV series Master Raindrop, it’s an interactive adventure where [...]

The next residential is LAMP’s first official international event with three teams from New Zealand and four from Australia. The intensive week of development will be held at Marysville in Victoria from 24-29 February 2008, is part sponsored by the New Zealand Screen Council and is the eighth live-in development lab that LAMP has conducted [...]

A sadly highly abridged 6 minute recording of a great talk by Jennifer looking at upcoming demo/psycho graphics particularly generation C (12-24) that she thinks stands for community, creativity and content. They are non-watch wearers as they have some many devices who needs it. She looks at their current modes of communication and bizarrely they [...]