‘Building a Social Network” Strategies, implementation and management of online communities.
Laurel takes us on a whistle-stop tour of the various features and functions of organic social networks and how to identify positive and negative aspects of existing services. She refers to how on entry the motto/tagline, tools and what the community are discussing [...]

Over half of all the LAMP projects are in or have been produced to audiences now. üBERgroover.tv was a project that came into our 4th residential on Milson’s Island in 2006 and we have just heard from ex-AFTRS student Tina Lymberis, it’s driving force, of the official launch and plans to take on the world. [...]

A rough transcript of a presentation Gary Hayes (LAMP Director) gave as part of the Digital Content Session at the Trilateral KANZ Broadband Summit in Seoul on 19 June 2008. It looks at the emerging nature of Social Media Entertainment but focuses on how creative professionals can keep up with ‘the crowd’. Covers how Film, [...]

Don’t have a black Friday-register now. Places filling fast!
AFTRS LAMP presents two cutting edge seminars:
Generating Online Buzz for Creative Projects
Thursday June 19. Learn how to attract online attention and engage participatory audiences and global consumers.
Building Social Networks and Growing Communities
Friday June 20. Follows on from Generating Online Buzz for Creative Projects, and focuses on [...]

‘Inviting Participants to Your Party and Keeping Them There’ will demystify Web 2.0 and help you harness its power to promote your creative project online.

This LAMP Insight Seminar series in Hobart, Sydney and Melbourne examines techniques to attract online audiences and keep them coming back for more. It also explores how to effectively promote [...]

Last year LAMP helped SBS, Change the World and Film Australia by work-shopping some cross-media, social networking ideas around the short films commissioned for the project. They are asking for contributions on the Earth Hour theme and asked us to post this.
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The Change The World in 5 Minutes project is is encouraging one and all [...]

Jennifer discusses legacy technologies leading up to mobile phone 3rd generation services and draws up on staggering statistics that indicate a change toward mobile content delivery over PC content delivery. She illustrates the impact mobiles are making as the new delivery platform of choice; right now there are twice as many mobile phones in the [...]

Andrew Apostola and Peter Giles outline typical online revenue generating systems and business models. They touch on direct payment types such as free and chargeable content, and indirect payment types such as pay per click advertising models based on traffic volume and sales results. They discuss various forms of subscription models, one example being micro-payments [...]

LAMP Lab: Marysville, Victoria, February 2008
Title: Portable Ghosts - NZ
Tagline: The best way to solve ghost mysteries is to have ghosts helping you!
Project Description: Become a Ghost Detective from the TV show to the virtual world onto the mobile, the web, print and into the real world. A truly unique social network experience that is [...]

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LAMP Lab: Marysville, Victoria, February 2008
Title: Catalyst - ABC, NSW
Tagline: Science that Excites and makes a difference
Project Description: ABC TV’s prime-time science magazine program broadcast on ABC 1 and 2 increases its reach to younger viewers via Ruben ‘The Surfing Scientist’ and provides depth and stickiness to existing viewers through it’s collaborative social network Fatherhood [...]